2016 Minority Business Firm
of the Year

Salon Soca

//Salon Soca
Salon Soca 2017-04-10T06:17:06+00:00

Project Description

Project Assets: Brand Strategy, Logo Design, Tagline Development, Stationery, Marketing Materials, Print Procurement, Photography, Outdoor Signage

Project Brief

A salon going through a name change needed help with identity creation, positioning, marketing collateral and various other items. Twirl came to rescue and unveiled a tagline and logo in three different formats, all reflecting their new positioning tagline “Classic. Urban. Modern.”

Hair fashion is about change and fresh approaches. Twirl wanted Salon Soca to be viewed exactly that same way and developed a brand to reflect just that.